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A Green Hotel is More Than a Utility Bill

Take a look at this infographic in the July 2012 issue of Metropolis magazine. 
Citing a 2012 report, the magazine says that “Recently built properties use twice as much energy per night as hotels built 50 years ago.”

If that’s the case, as Metropolis asks in its “On the Spot” column, are “so-called green hotels” just the less-bad of bad choices?

Not so. The hospitality industry as a whole is making great strides to serve customers better while taking better care of the planet.

I know that’s true for the more than 1,600 hospitality partners in North America who work with Clean the World to recycle discarded soap and bottled amenities. With more than 320,000 hotel rooms being recycled daily, they’ve helped divert more than 750 tons (1.5 million lbs.) of hotel waste from North American landfills. And in doing so, made it possible for us to distribute more than 11 million soap bars worldwide in just three years.

Our hospitality partners are part of what we call the “Global Hygiene Revolution,” our mission to end the thousands of child deaths daily from acute respiratory infection and diarrheal disease, respectively the #1 and #2 killers of children under 5 years of age. A simple bar of soap saves lives.

One of our Clean the World hospitality partners, Andrea Pinabell from Starwood Hotels and Resorts, is quoted in the Metropolis article. As director for Environmental Sustainability, she cited Starwood’s ambitious “30/20 by 20 program, which is aiming for a 30 percent reduction in our energy use and a 20 percent reduction in our water use by 2020, across all of our hotels.”

Of course, the Metropolis article was meant to spark a conversation. The environmental and health challenges facing our world are daunting. That’s precisely why we’re glad to have this chance to share our experience. With thanks to our Hospitality Partners, we’re working together to make the world a better place.

Learn more about becoming a Clean the World Hospitality Partner at CleantheWorld.org. 

–Written by Claire Sommer, Clean the World communications partner. Read her Sustainability blog at Kayakmedia.com/blog.


Clean the World Breaks into Crowdfunding

Clean the World is an Orlando-based social enterprise bringing the hottest new funding mechanism to Central Florida. As entrepreneurs and businesses struggle for capital to grow, non-profit Clean the World has launched a funding campaign on RocketHub to further automate their operation and dramatically increase output of recycled soap going to families across the U.S. and kids in 55 countries. They do this to combat the daily deaths of 9,000 children worldwide from hygienic-related diseases. 
“These new machines will allow us to immediately process and distribute two million more bars of soap by this Christmas,” says Clean the World CEO Shawn Seipler. “Increased output to meet increased demand also has the economic bonus of added jobs here in Central Florida.”
Clean the World is at the front of the non-profit pack, using crowdfunding to support its mission. The RocketHub campaign goal is $54,000 and has a tiered rewards system for people who give – or fuel – as RocketHub terms it. The process is user-friendly, allowing “fuelers” to do so online in less than five minutes. To fuel Clean the World, go to www.cleantheworld.org/fuel and click on Soap Saves Lives.
RocketHub is one of the top three crowdfunding sites and has helped grow this new funding market from $33M to $128M in the last two years. Crowdfunding is expected to be a $1B market by 2014, enabling growth for businesses challenged by limited access to capital.
Brian Meece, CEO of RocketHub, will be one of the featured speakers at The B.I.G. Summit hosted by Orlando, Inc. on November 8, 2012. The B.I.G. Summit is a premier event for Business Innovation and Growth, attracting entrepreneurs and business leaders from across Central Florida. 
Orlando, Inc. President Leslie Hielema comments, “The 2012 B.I.G. Summit is focused on connecting entrepreneurs, peer learning and breakthrough thinking that drive business innovation and growth. Capital for growth, including crowdfunding, will be one of several issues addressed by our expert lineup of speakers. If you want to grow and fund your business, don’t miss this event.” Registration and information is available at www.orlando.org/big.

About Clean the World Foundation, Inc.
Clean the World Foundation Inc. is a 501 (c) (3) charitable organization. The Foundation executes its mission of saving millions of lives around the globe by leading a global hygiene revolution to distribute recycled soap and hygiene products to children and families suffering from high death rates due to the top two killers of children worldwide – acute respiratory infection (pneumonia) and diarrheal diseases (cholera). In 3 years, Clean the World has distributed more than 11 million bars of soap to children and families in 55 countries worldwide, simultaneously diverting over 750 tons of waste from North American landfills. For more information visit: www.cleantheworld.org.  Follow us on Facebook and Twitter for more updates on how you can help save lives with soap.

Host a Hygiene Kit Packing Event

Where do you turn when you need a new bar of soap?

You probably open a bathroom cabinet or reach for a pretty basket on the counter.

Not everyone is that fortunate. Millions of people don’t have access to the basic hygiene supplies required to stay healthy. However, your church, school, fraternal organization or company can help by organizing an event to pack hygiene kits that are distributed to those in need due to poverty, homelessness and natural disasters.

If you are in a non-profit group that works with people in need, you can partner with Clean the World to create kits that directly benefit your organization.

It’s an outstanding opportunity for teambuilding or community outreach. Better yet – it’s EASY because Clean the World provides all the supplies, a starter kit to help you get organized, and a Hygiene Kit Specialist who will ensure a successful event.

Steps to success:

     – Plan a budget.
     – Decide how many kits your group will assemble.
     – Place your order at least four weeks before the event.
     – Create awareness.
     – Host your event.
     – Have fun 

Get started by contacting Rosanna Kingston at rkingston@ctw2.wpstagecoach.com or 407-574-8353 Ext. 114.


Help Reduce Processing Time From 3 Weeks to 3 Days

Twenty-one days.

With our current production line, that’s how long it takes us to recycle enough soap to fill an 18-wheeler.

However, with the purchase of four new machines, we can dramatically reduce the amount of time it takes to recycle partially used soap from the hospitality industry. A $54,000 investment in equipment will allow us to cut production time by 85 percent – from three weeks to three days.

You can help by contributing to our new fundraising campaign on RocketHub.com. In our new video on the campaign page, co-founders Shawn Seipler and Paul Till explain exactly what Clean the World does and how the funds will be used. Please pass it along to your friends, colleagues and your social network. For those who aren’t familiar with Clean the World, the video is a great introduction to the cause.

The increased efficiency gained with four new machines would mean we can immediately process a backlog of two million bars, delivering them to impoverished families around the world by this Christmas. Your donation will also create jobs in our processing plants, keep soap out of landfills, and free our volunteers to build hygiene kits that go out to homeless shelters and soup kitchens across North America, and to families in need around the world.

Special thanks to the Orlando Chamber of Commerce for collaborating on the RocketHub.com launch. Thanks also to Brian Meece, CEO and founder of RocketHub.com, and to our friends and partners at WHOLESHEBANG (www.wholeshebang.ws) for assisting with the video, copy and marketing assets.


Sysco Guest Supply Provides Generous Soap Donation

Recycling and distributing soap can be a bit challenging at times. But somehow things just always work out. And after more than three years, we are still amazed every day when the pieces just fall into place.

The team at Sysco Guest Supply.

An important piece of the puzzle recently fell into place when the wonderful people at Sysco Guest Supply donated  two truckloads of brand new soap. The 33 pallets came just in the nick of time to help us fill a request from World Vision. 

It is hard to fathom how much soap fits into two huge semi trailers. We’re talking about 37,297 pounds of soap on those 33 pallets. That comes out to 198,920 3-ounce bars of soap. This is an incredible donation from an incredible organization. We are grateful and appreciative of the generous donation, which will directly affect those in need around the world.

David Baron, the soap operations supervisor at Sysco Guest Supply, rallied his team to help us make our deadline for Global Vision. He said the group was grateful for the opportunity to partner with Clean the World – and we obviously feel the same way.

Thanks, Sysco Guest Supply! You are a huge part of the Global Hygiene Revolution.

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