Clean the World Joins the B Corp Movement

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We are proud to announce that CTW Global is now a Certified B Corporation.

Certified B Corporations use the power of business to solve social and environmental problems. It’s like fair-trade
certification – but for the whole business.

If you have ever bought a bag of fair-trade coffee, then you know the value of spending your money on something that creates goodness all the way around. Fair-trade means the farmers who work so hard to produce your coveted drink are making a fair living, and you get a great-tasting cup of organic coffee. In a similar fashion, Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability.

Our move toward third-party certification from B Lab started more than a year ago.B Lab logo

In July of 2014, Florida joined the growing number of states that permit a special type of business entity known as a “benefit corporation,” which is a hybrid between a non-profit and for-profit company. The benefit corporation is the best possible operating structure for organizations that want to devote a significant portion of their business resources to substantial nonprofit or socially beneficial activities.

CTW Global was the state’s first benefit corporation under the new law last year. But that was only the first step. The next step was to achieve certification by B Lab, a 501(c)3 non-profit that serves a global movement of entrepreneurs and uses the power of business to solve social and environmental problems. B Lab serves these entrepreneurs through initiatives that provide the legal infrastructure and help them attract the customers, talent, and capital to scale.

A company can incorporate as a benefit corporation simply by completing the required forms provided by the secretary of state in any given state. However, the certification process from B Lab is the gold standard when it comes to operating as a B Corp. As a Certified B Corporation, CTW Global is expected and required to meet higher standards of social and environmental performance, transparency, and accountability.

At Clean the World, we are inspired by the global movement to redefine success. Certified B Corps distinguish themselves by offering a positive vision of a better way to do business. It is an honor for us to have CTW Global join the nearly 1,400 B Lab-certified B Corporations that are translating ideas into action in 42 countries.

CTW Global is a pioneer and leader in implementing business-centric structures that maximize impact on the triple bottom line of people, planet and profits. It is the social enterprise that provides operational and business services to the four non-profit entities that are a key part of Clean the World’s sustainable ecosystem. The non-profit entities are: Clean the World Foundation, Clean the World Canada, Clean the World Asia, and the Global Soap Project.

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